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<i>Some of you may be interested in doing this quick survey with a
chance to win a bit of cash.</i><br>
<br>
<br>
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<p class="MsoNormal"><span
style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">Hi
Karen,</span></p>
<p class="MsoNormal"><span
style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">Sharing,
thought you might know of some people who may want to take
the small business survey in the email below. Forward or not
as you see fit.</span></p>
<p class="MsoNormal"><span
style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">Thank
you,</span></p>
<p class="MsoNormal"><span
style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"> </span></p>
<p class="MsoNormal"><span
style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">Dawn
Besemann</span></p>
<p class="MsoNormal"><span
style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">Community
Services manager</span></p>
<p class="MsoNormal"><span
style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">Lakes
& Pines CAC</span></p>
<p class="MsoNormal"><span
style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">1700
Maple Ave E, Mora, MN 55051</span></p>
<p class="MsoNormal"><span
style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><a
moz-do-not-send="true"
href="mailto:dawnb@lakesandpines.org">dawnb@lakesandpines.org</a></span></p>
<p class="MsoNormal">
<span
style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d">320.679.1800
ext 115</span></p>
<p class="MsoNormal"><span
style="font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1f497d"><img
id="Picture_x0020_1"
src="cid:part2.00040902.00030300@moramn.com" alt="caplogo"
width="203" height="102"></span></p>
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<p class="MsoNormal"><span
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<p class="MsoNormal">
<b><span
style="font-size:10.0pt;font-family:"Tahoma","sans-serif"">From:</span></b><span
style="font-size:10.0pt;font-family:"Tahoma","sans-serif"">
Entrepreneurship @ CFED [mailto:<a moz-do-not-send="true"
href="mailto:seti@cfed.org">seti@cfed.org</a>] <br>
<b>Sent:</b> Monday, August 19, 2013 9:32 AM<br>
<b>To:</b> Dawn Besemann<br>
<b>Subject:</b> Do You Serve Owners of Small Businesses?
Help Them Win $100!</span></p>
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<p class="MsoNormal"><a
moz-do-not-send="true"
href="http://cfed.org/r/E/MzkyMDY/MjY2Nzk/0/0/ZGF3bmJAbGFrZXNhbmRwaW5lcy5vcmc/aHR0cDovL2NmZWQub3JnIyEjIQ/659/0"><span
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id="_x0000_i1025"
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<p
style="margin-right:0in;margin-bottom:9.0pt;margin-left:0in"><span
style="font-size:9.0pt;font-family:"Arial","sans-serif";color:#222222">Dear
Dawn,</span></p>
<p
style="margin-right:0in;margin-bottom:9.0pt;margin-left:0in">
<span
style="font-size:9.0pt;font-family:"Arial","sans-serif";color:#222222">A
primary goal of CFED’s
entrepreneurship work is to
improve the degree to which
business ownership can build
households’ assets and enhance the
financial security of low- and
moderate-income (LMI) individuals
and families. To that end, we’re
conducting research to better
understand businesses’ financial
strengths and vulnerabilities in
order to examine what role CFED
could play in addressing potential
market and policy barriers to
entrepreneurial growth. The first
step in this process is
disseminating an online survey,
and <strong><span
style="font-family:"Arial","sans-serif"">we
need your help</span></strong>.</span></p>
<p
style="margin-right:0in;margin-bottom:9.0pt;margin-left:0in"><span
style="font-size:9.0pt;font-family:"Arial","sans-serif";color:#222222">We’re
looking for small business owners
to take this <a
moz-do-not-send="true"
href="http://cfed.org/r/E/MzkyMDg/MjY2Nzk/0/0/ZGF3bmJAbGFrZXNhbmRwaW5lcy5vcmc/aHR0cDovL3d3dy5zdXJ2ZXlnaXptby5jb20vczMvMTI3NzA4NC9Db3Jwb3JhdGlvbi1mb3ItRW50ZXJwcmlzZS1EZXZlbG9wbWVudC1TdXJ2ZXktb24tU21hbGwtQnVzaW5lc3NlcyMhIyE/659/0">5-minute
Enterprise Needs Survey</a>,
available in both English and
Spanish, online and accessible on
mobile devices, between now and
August 26. <strong><span
style="font-family:"Arial","sans-serif"">Business
owners who take the survey
will be entered in a drawing
to win a $100 MasterCard
rewards card</span></strong>,
which can be used for online
purchases wherever MasterCard is
accepted.<strong><span
style="font-family:"Arial","sans-serif"">
</span></strong>Also, <strong><span
style="font-family:"Arial","sans-serif"">business
owners who take the survey and
refer at least ten friends</span></strong>
<strong><span
style="font-family:"Arial","sans-serif"">will
automatically receive a $50
MasterCard rewards card. </span></strong>(Note:
in order to receive the incentive,
referrals must complete the survey
and indicate their referral
source.)</span></p>
<p
style="margin-right:0in;margin-bottom:9.0pt;margin-left:0in"><span
style="font-size:9.0pt;font-family:"Arial","sans-serif";color:#222222">Here’s
what <u>you</u> can do to help:</span></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoNormal"
style="color:#222222;margin-bottom:9.0pt"><span
style="font-size:9.0pt;font-family:"Arial","sans-serif"">If
you own a business with fewer
than 10 employees and less than
$2 million in annual revenue,
you can take the survey by
clicking <a
moz-do-not-send="true"
href="http://cfed.org/r/E/MzkyMTA/MjY2Nzk/0/0/ZGF3bmJAbGFrZXNhbmRwaW5lcy5vcmc/aHR0cDovL3d3dy5zdXJ2ZXlnaXptby5jb20vczMvMTI3NzA4NC9Db3Jwb3JhdGlvbi1mb3ItRW50ZXJwcmlzZS1EZXZlbG9wbWVudC1TdXJ2ZXktb24tU21hbGwtQnVzaW5lc3NlcyMhIyE/659/0">here</a>.</span></li>
<li class="MsoNormal"
style="color:#222222;margin-bottom:9.0pt"><span
style="font-size:9.0pt;font-family:"Arial","sans-serif"">If
your organization works with
small business owners, you can
help us distribute the online
survey by emailing a link to the
survey to businesses in your
network or sending the link out
through social media channels.
If you’d like to send the link
out via e-blast, feel free to <a
moz-do-not-send="true"
href="http://cfed.org/r/E/MzkyMTM/MjY2Nzk/0/0/ZGF3bmJAbGFrZXNhbmRwaW5lcy5vcmc/aHR0cHM6Ly93d3cuZHJvcGJveC5jb20vcy91YzVmeDN2OHBzdHU0OW8vU2FtcGxlJTIwRW1haWwlMjBhYm91dCUyMHRoZSUyMENGRUQlMjBFbnRlcnByaXNlJTIwTmVlZHMlMjBRdWl6LmRvY3gjISMh/659/0">use
this sample email to get
started</a>.</span></li>
</ul>
<p
style="margin-right:0in;margin-bottom:9.0pt;margin-left:0in"><span
style="font-size:9.0pt;font-family:"Arial","sans-serif";color:#222222">If
you want to help us <u>spread the
word</u> about the survey via
social media:</span></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoNormal"
style="color:#222222;margin-bottom:9.0pt"><strong><span
style="font-size:9.0pt;font-family:"Arial","sans-serif"">Like</span></strong><span
style="font-size:9.0pt;font-family:"Arial","sans-serif"">
the “<a moz-do-not-send="true"
href="http://cfed.org/r/E/MzkyMTY/MjY2Nzk/0/0/ZGF3bmJAbGFrZXNhbmRwaW5lcy5vcmc/aHR0cHM6Ly93d3cuZmFjZWJvb2suY29tL0VudGVycHJpc2VOZWVkc1F1aXojISMh/659/0">Enterprise
Needs Quiz</a>” page on
Facebook and share it with your
friends.</span></li>
<li class="MsoNormal"
style="color:#222222;margin-bottom:9.0pt"><strong><span
style="font-size:9.0pt;font-family:"Arial","sans-serif"">Tweet</span></strong><span
style="font-size:9.0pt;font-family:"Arial","sans-serif"">
about the survey by using
#eneeds so we can keep track of
activity and inserting <a
moz-do-not-send="true"
href="http://cfed.org/r/E/MzkyMTk/MjY2Nzk/0/0/ZGF3bmJAbGFrZXNhbmRwaW5lcy5vcmc/aHR0cDovL3d3dy5zdXJ2ZXlnaXptby5jb20vczMvMTI3NzA4NC9Db3Jwb3JhdGlvbi1mb3ItRW50ZXJwcmlzZS1EZXZlbG9wbWVudC1TdXJ2ZXktb24tU21hbGwtQnVzaW5lc3NlcyMhIyE/659/0">this
link</a> to the survey in your
Tweet and, if possible, mention
<a moz-do-not-send="true"
href="http://cfed.org/r/E/MzkyMjA/MjY2Nzk/0/0/ZGF3bmJAbGFrZXNhbmRwaW5lcy5vcmc/aHR0cDovL3R3aXR0ZXIuY29tL2NmZWRuZXdzIyEjIQ/659/0">@cfednews</a>.
<a moz-do-not-send="true"
href="http://cfed.org/r/E/MzkyMjM/MjY2Nzk/0/0/ZGF3bmJAbGFrZXNhbmRwaW5lcy5vcmc/aHR0cHM6Ly93d3cuZHJvcGJveC5jb20vcy96NXV2Njd4N3h6bnhqOHUvJTIzZW5lZWRzJTIwU2FtcGxlJTIwVHdlZXRzLmRvY3gjISMh/659/0">Here</a>
are some sample tweets to get
you started!</span></li>
<li class="MsoNormal"
style="color:#222222;margin-bottom:9.0pt"><strong><span
style="font-size:9.0pt;font-family:"Arial","sans-serif"">Blog</span></strong><span
style="font-size:9.0pt;font-family:"Arial","sans-serif"">
about it! If you need help
developing blog content, let us
know! If you’d like some
inspiration, <a
moz-do-not-send="true"
href="http://cfed.org/r/E/MzkyMjQ/MjY2Nzk/0/0/ZGF3bmJAbGFrZXNhbmRwaW5lcy5vcmc/aHR0cDovL2NmZWQub3JnL2Jsb2cvaW5jbHVzaXZlZWNvbm9teS9jZmVkX2xhdW5jaGVzX3RoZV9lbnRlcnByaXNlX25lZWRzX3N1cnZleV9vbl9lbnRyZXByZW5ldXJzX2ZpbmFuY2lhbF9zdHJlbmd0aHNfdnVsbmVyYWJpbGl0aWVzLyMhIyE/659/0">here’s
the post</a> we developed to
launch the survey.</span></li>
</ul>
<p
style="margin-right:0in;margin-bottom:9.0pt;margin-left:0in"><span
style="font-size:9.0pt;font-family:"Arial","sans-serif";color:#222222">This
survey is the first stage in
research we are conducting this
summer with <a
moz-do-not-send="true"
href="http://cfed.org/r/E/MzkyMjU/MjY2Nzk/0/0/ZGF3bmJAbGFrZXNhbmRwaW5lcy5vcmc/aHR0cDovL3d3dy5lYWMtZ2xvYmFsLmNvbS8jISMh/659/0">EA
Consultants</a>, and with the
support of MasterCard Worldwide,
on the financial challenges low-
and moderate-income entrepreneurs
face and the financial product and
service needs they have that are
currently unmet in the
marketplace. Next, we’ll conduct
more in-depth phone surveys with
business owners in Minneapolis and
Miami. We hope that the findings
from this study will contribute to
the existing body of knowledge
about the financial capability of
the self-employed and the types of
financial products, services and
policies that can improve
microbusiness owners’ success.</span></p>
<p
style="margin-right:0in;margin-bottom:9.0pt;margin-left:0in"><span
style="font-size:9.0pt;font-family:"Arial","sans-serif";color:#222222">If
you have any questions, please
contact Lauren Williams (<a
moz-do-not-send="true"
href="mailto:lwilliams@cfed.org">lwilliams@cfed.org</a>
or 202.207.0131) or Kasey Wiedrich
(<a moz-do-not-send="true"
href="mailto:kwiedrich@cfed.org">kwiedrich@cfed.org</a>
or 202.207.0149).</span></p>
<p
style="margin-right:0in;margin-bottom:9.0pt;margin-left:0in"><span
style="font-size:9.0pt;font-family:"Arial","sans-serif";color:#222222">Sincerely,</span></p>
<p
style="margin-right:0in;margin-bottom:9.0pt;margin-left:0in">
<strong><span
style="font-size:9.0pt;font-family:"Arial","sans-serif";color:#222222">Lauren
Williams</span></strong><span
style="font-size:9.0pt;font-family:"Arial","sans-serif";color:#222222"><br>
Program Manager, Entrepreneurship
& Affordable Housing
Initiatives<br>
CFED</span></p>
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